Brand Hack · Warsaw
Big Screen Hack × Warsaw Glitch

Big Brand Hack

Make an ad in 24 hours.

One real brand brief goes into the room. Filmmakers, creative technologists and AI creators turn it into finished advertising before the festival ends.

Join the hackBring a brand brief
The proposition

One brief. Many ways in.

You are not buying exposure. You are commissioning creative range: polished, strange, funny, cinematic, social and product-led interpretations of the same real problem.

Not one guess. A map of what the idea could become.
A grid of dramatically different advertising concepts spanning fashion, sport, beauty, products and character animation
Creative range / one live brief12:24:00 remaining
01Beauty02Sport03Luxury04Automotive05Character06Fashion07Product08Impossible
The 24-hour production line

Brief in. Ads out.

The workflow is brutally simple. One controlled creative sprint, moderated before anything reaches the brand.

A creative brief surrounded by film frames and production notes01You brief

One real advertising problem.

Bring the audience, product and objective. We turn it into a clear creative challenge.

Filmmakers and creative technologists working together around editing screens02They create

A room of filmmakers starts making.

Writers, directors, editors and AI creators explore radically different ways into the same brief.

A tabletop covered with cinematic frames and creative directions03We curate

The strongest ideas make the shortlist.

We moderate every submission before it reaches the brand, then organise the work into useful creative directions.

A cinema screen waiting for the winning advertisement04You judge

One winner reaches the big screen.

The finished ads are judged live at Warsaw Glitch before the festival weekend is over.

A creative shortlistA winning adA live screeningA map of what to make next
A brand team reviewing film concepts together in a screening room
Creative chaos / brand control
Brand safety

Let the ideas run. Keep control.

The competition creates range. The operating model protects the brand throughout the process.

  • Nothing is published without brand approval
  • The brand can pull any entry
  • Every creator signs participation terms
  • No synthetic likeness without consent
  • We moderate before the brand judges
The Palace of Culture and Science illuminated above Warsaw
The stage

Made in 24 hours. Seen by Warsaw.

Warsaw Glitch brings the Big Brand Hack to the Palace of Culture and Science, giving fast-made creative work a real festival audience and a proper screen.

800+ Industry professionals40+ International speakers3 Festival days5 Creative zones
Warsaw · 28–30 August 2026

Got a brief you have been putting off?

Give it to a room full of filmmakers.

Submit a briefRead the rules